About Us
Learn more about who we are and what we can do for your next regatta. We also work with racing teams to develop logos, web sites, blogs and more. Sail fast, brand first! The more professional your look, the more participation and attention you can draw.
Amie Boothe
Managing Partner / Creative Director
Sails: Boats, but prefers any boat that can get up on a plane and make the hairs stand up on the back of her neck
Amie is a designer and web consultant who specializes in web interface and icon design, HTML coding and CSS, e-newsletters and HTML email, illustration, as well as branding and identity design. Outside of the creative field, Amie has a passion for sailing and, given that she was practically born on a sailboat (not kidding — ask her to tell you the story), she has been sailing her entire life. Born and raised on the Gulf Coast of Alabama, she started sailing Sunfish, Lasers, and competing with her Jr. Yacht Club sailing team in GYA events on Flying Scotts. She was fortunate to have the opportunity to sail for two years in college for the College of Charleston varsity sailing team and while there, she taught sailing for yacht clubs including Pass Christian YC in Mississippi, James Island YC in South Carolina, and SSA in Annapolis, Maryland. As a graphic designer, Amie continues to support small and large regattas and grass-root junior sailing teams with websites, logos and t-shirt designs to help give them a more professional presence in the sailing community and help them attract more participants.
Amie started Regatta Designs with the aim to combine her team’s passion for the sport of sailing with their collective creative talents. She is positioning the business to help promote the sport of sailing in the eyes of the general public, the media, and the global sailing community. On occasion, she also intends to continue to contribute to the sailing community through volunteering and the sponsorship of selected teams.
Sara Proctor
Partner / Photographer / Artist
Sails: J80, Melges 24 & Any Boat That Accommodates Camerawomen
Sara Proctor graduated from the Maryland Institute College of Art, Cum Laude in ‘05 with BFA in General Fine Art. While enrolled, Proctor was awarded the Academic Excellence Scholarship, the MICA Achievement Award, and a MICA Trustees Award. To date, her paintings have been featured in over 25 group exhibitions and 8 solo shows, including, “Class Trip” at the Irvine Nature Center in Owings Mills, MD, “To Do List” at 49 West Coffeehouse & Winebar in Annapolis, and “A Victim of Fun Times” at the Cazbar in Baltimore. She was the winner of the Eastport Yacht Club’s 2008 Light’s Parade Poster Contest, and has commissioned numerous paintings on recycled sailcloth, as well as donating pieces for local charity auctions. Proctor is an avid sailing photographer, shooting local events and regattas, as well as the official event photographer of local charity events including the Arnold area Relay for Life with the American Cancer Society, and the 2008 and 2009 Annapolis Leukemia Cup Regatta’s. Proctor served as the official photographer for notable Annapolis events such as the 2009 Storm Trysail Chesapeake Farr 40 Regatta and the 2009 BoatU.S. Santa Maria Cup. Proctor and Annapolis freelance designer Amie Boothe created the logo for the upcoming 2009 Melges24 World Championship in Annapolis, as well as the regatta poster, and will be the partnering with Cindy Cady of Texas as the official event photographers. She has volunteered numerous hours of time and high quality photographs to many different local businesses and organizations, including: Farr Yacht Sales LLC, The National Leukemia & Lymphoma Society, Renegade Sails, The Charles Schwab Junior Sailing Program at JWorld Annapolis, BoatU.S., Sailing Anarchy, Spinsheet, The Eastport Yacht Club, Baltimore City Yacht Association, Re-Sails, Racebook-U.S., IMCA, USMCA, Womanship, and the Chesapeake Boating Club, among others. Proctor’s current photography can be viewed on her website, www.sailfastphoto.com.
Sean Davidson
Brand Manager / Art Director
Sails: Dinghies and Keelboats
In 2002, Boston Massachusetts native Sean Davidson graduated cum laude from one of the nation’s top academic design programs from the Maryland Institute College of Art. As the ?rst intern and employee of Mission Media, Sean helped carry the entrepreneurial torch in establishing the company’s design aesthetic just one year after it’s inception. 8 years and 7 national and regional ADDY advertising awards later, Sean is striving to create new and campaigns for clientele such as Nike, STX Lacrosse, and The Cordish Company. While carrying out early art direction, Mission Media developed a ticketing agency for local venues where we were also able to establish new clientele, thus surviving Mission into the 25 person agency that it is today. While employed full time with Mission, Sean established a successful clothing venture in 2006 called HFBL. HFBL later became a full ?edged tattoo and apparel shop with the help of his business partner, a popular Baltimore Tattoo Artist. The shop is alive and well to this day. In 2007 Sean began his own LLC known as 10G0, Ten G Zero, a brand management and creative consulting company which umbrellas industries under the guise of progressive design, new media and the need to display one’s brand amongst the chaos of advertising. Sean Davidson’s current ambitions are to attend John’s Hopkins Carey School of Business in pursuit of a Masters of Science in Marketing with a focus on the effects of viral advertising. In addition to this, Sean wants to continue to push his writing abilities with his design skills and marry the two elements with Ten G Zero. In his spare time, Sean enjoys djing electro house all over the East Coast and select cities in the United States such as Scottsdale, Birmingham, New York, Boston and Baltimore, MD. He is the 1999 and 2000 New England DJ Wax Wars Champion and makes efforts to continue to push the bridge between progressive design and underground music. His work has been featured on albums and may be seen in stores across the country and viewed in such mainstream ?lms as 2007’s Disturbia. Sean currently resides in Baltimore, Maryland.
Renée Lemley
Social Media Director / Our Blog Editor
Sails: Sunfish & Sonars
Renee has more than 15 years of experience in the advertising and marketing industry. She has written and produced more than 75 television spots, 100+ radio commercials, as well as countless print ads, brochures, industrial videos and corporate communications. In addition, Renee has developed and written content for numerous web sites. Her experience reaches across a broad range of categories, including: Healthcare, Technology, Business, Finance, Hospitality, Engineering Construction, Education, Real Estate, Insurance and Government. Trained in multiple advertising and marketing disciplines, Renee's blended account management and creative services background enables her to provide an added level of strategic value to meeting client objectives, applying best practices and innovative thinking to traditional and new media applications. She is the owner of GrayMatter Marketing and co-owner of GrayPictures, LLC. She is also the editor of a social media blog, GrayMatter Minute, as well as the photoblog, GrayPixPosts.
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